The Death of YouTube

[nascent]

According to some, as of Thursday the popular internet video site will be re-christened as AdvertTube. To others, it will be YouTube, F***YouTube, or simply NotThereAnymoreTube. Details below.

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I agree with the guy in this video: it's not so much that YouTube is doing a bad thing... it's that the advertising industry has grown beyond any reasonable boundaries and become an unwieldy behemoth with a taste for social engineering. Follow my reasoning:

Why do companies advertise?
To get more sales and make more money.
How does advertising work?
By immersing the public in messages about products and services through every conceivable (legal) method.
What goes into advertising?
A stink-load of resources, time, and money. Every day an estimated twelve billion display ads, 3 million radio commercials and more than 200,000 television commercials flood the North American populace*. In 2006 391 billion US dollars were spent worldwide for advertising, so clearly every single ad bears a pretty price tag.
What affects advertising?
Right now, the biggest two factors changing the advertising sphere are: the global recession, and the growing distrust of advertisements in the 20-and-under age group. People are spending less and growing sick and tired of being advertised to all the time.
What's the outcome?
Most companies are realizing that they can't earn as much with the advertising they have now... so they're upping the ante to keep pace with trends. Key example: YouTube. So companies are spending more... people are buying less...

Bottom line: companies generally don't spend gobs of money on advertising because it's profitable. They spend the money because they're afraid that without ads burning in our brains nobody will buy their products at all. It used to be that "advertising" meant having a fancy label and a few posters, but now we live in a world where we're expected to eat and breathe these demands to spend our money! If they could sell mind control and get away with it, odds are they would.

And thus, that which once was a haven for amateur media capitulates... all because they think they can earn more by showing content they have to pay for than content that's uploaded to them for free!

Business is backwards...

[servant]

Eh, I think this is mostly over-dramatisation based on that these changes are "speculated", "rumoured" and, most importantly, no one's really experienced it yet so it's difficult to say what it'll be like.

As far as the entire "zoamg advertising!" conspiracy theories go, I think it's all a big exaggerated. Maybe I just live in a country where advertising isn't the world with brain washings and stuff; we enjoy a good deal of five advertisements per hour, each lasting one minute, so yeah.

[nascent]

I envy you.

SO much.

[servant]

Even so, I don't care much for television and shows. I prefer a good book or some interesting theory to a stupid movie about some overglorified man who conforms to Amerikkkan ideals and beats the bad guys to win the girl.

It's mostly a matter of where you live on how you'd perceive this, and to your eternal dolor I suppose, you live in Amerikkka. My advice to you is to try and not let commercials bother you too much; there's enough wrongs in the world to get worked up about that something as trivial as this is a waste of your energy, time and effort.

[nascent]

I guess what really makes me upset is that America wastes so much time and resources on ads that could go towards better causes... but your right, I shouldn't get to bothered by things I can't change.

[kempff]

Youtube was screwed when it became one year old. By then it was nothing like it was when it started. There was time when the comments on the videos WERE MEANINGFUL!

Or maybe Youtube was screwed when Google bought them.

That people do nothing about this and just use these services mindlessly is so indicative of this age.

By the way, commercials and AD's are what make entertainment cheaper or free. Why do I want these things on the Internet? I personally hate watching shit with advertising in it. When they try to tell authors you must advertise in your books, I will strangle the f***ers.

[♥ kats KAT kats ♥]

Youtube (Well, WMG) wouldn't let me upload a anime music video that I uploaded...cause of the song I used. =/ It's not like I was stealing it or anything, I did buy the Cd and that is where I got the song from. And another amv, they disabled the song. Well muted it.

[nascent]

Yeah, that's been standard practice for them lately. Nothing quite like punitive copyright infringement action to put the little guy (who's not even making any money) in his place, am I right?

[kempff]

A Different Perspective

If he didn't scream so much over the repeated actions of short-sighted people (including us), this video would be win. As is it's only a slap on the wrist for everyone, always predicting Youtube to die. I still like the prior format, but things change.

[Myth]

I don't really go on youtube much except to rip videos with the songs I like off it anyways. I can always get it somewhere else if youtube decides to go down the drain. Not that I care much for it, y'know. I just stick a couple amvs I make on there, don't care if people reply. I just like putting it on there so I can get it later when I'm more professional and say 'Man I sucked back then'. XD